Kuypers Creative
Thoughts, stories and ideas from the restaurant world.
October 2, 2025
By Robert W. Kuypers | KuypersCreative.com Introduction: The Sacred Cow on Your Menu Every restaurant has at least one “sacred cow” on the menu. Sometimes it’s…
Read the story : “3 Menu Items That Are Secretly Killing Your Profit”September 27, 2025
Let’s be real: opening a restaurant is a lot like trying to tame a flaming chainsaw while riding a unicycle on a tightrope made of spaghetti…
Read the story : The Top (Hilariously Honest) Reasons Restaurants Fail – And How to Avoid the Dumpster FireSeptember 26, 2025
In today’s fast-paced quick-service restaurant (QSR) environment, drive-thru performance is a critical success factor. But behind every order served in under two minutes is a team…
Read the story : Gamification for Drive-Thru Employees: Boosting Performance, Morale, and Customer ServiceSeptember 19, 2025
Brand Concept / Format Units (<50) CEO / Founder YoY Growth % 2024/2025 Sales Website Notes Smalls Sliders Drive-thru sliders in modular builds <50 (est.) Maria…
Read the story : Fast 47 Under 50September 4, 2025
Running a restaurant is an exhilarating way to bring hospitality and cuisine to life, yet it is also one of the most complex small‑business models. The…
Read the story : Why Restaurants Need Consultants: Expert Guidance for a Tough Business
